As we approach year end and the holiday season, you may be thinking about giving back. According to the Network for Good, 29% of all giving done on their platform in 2016 occurred in December, with 11% taking place over the final three days of the year. Properly planning your charitable contributions can help lead to a more profound positive impact on the cause of your choice while helping to alleviate the tax impact on yourself. Now is the time to plan out and begin to execute your charitable giving strategy.
Donating stock can be a very impactful way of making your charitable contributions. Consider these four reasons when deciding to donate stock vs. cash to your favorite charity or cause.